On the Tuesday before Easter, employees at the main plant in Wolfsburg got an early Easter present. Four days after the world premiere in Beijing, they were among the first to see the new Touareg in the flesh. As with the T-Roc last August, the activity was organized by the brand's Internal Communication department. Two specimens of the brand's new flagship in the color "Antimony Silver Metallic" visited eight locations in the plant. The response was enormous and overwhelmingly positive - including surprised faces, curious looks and inquisitive hands.
Whether at the north and east gates, at the brand tower, in the production facility or on the roads of the factory grounds - all eyes were on the two new Touaregs, which were made in Bratislava in Slovakia. Two experts from Product Marketing were on hand to answer any technical questions.