The Volkswagen brand launched an environmental and sustainability campaign in Germany at the beginning of August. Anyone who exchanges their diesel vehicle with emissions standard 4 or older for a new Volkswagen will receive an environment bonus of up to €10,000 depending on the model. And anyone who also decides to purchase a Volkswagen with an especially environmentally friendly alternative drive will receive a sustainability bonus of up to €2,380 depending on the type of drive. Now that this campaign has been running for seven weeks, what are the first results? Thomas Zahn, Head of Sales and Marketing Germany, spoke to inside.