Three Tiguan models are making their way across Russia while the World Cup is underway and they’re sure to turn heads: Built in Kaluga, these SUVs have been decorated with German and Russian flags. These vehicles are transporting three teams of journalists who will be making their way around the eleven World Cup venues and reporting their experiences online at russlandmeister.de. The tour kicked off just before the start of the World Cup in Moscow, with the final stage coming in Saransk in mid-July. By that point, the teams will have covered over 5000 kilometers. The campaign has been initiated by the German/Russian Chamber of Foreign Trade with the aim being to highlight the strong business relationship between Russia and Germany.
Volkswagen is one of around 5,000 German companies in Russia. The site in Kaluga boasts 4,300 employees who also manufacture the Volkswagen Polo and Škoda Rapid in addition to the Tiguan.